![]() ![]() I decided to go ahead with Macro Food in October 2018, and launched January 2019. Someone told me about dark kitchens and I thought it would be a great way to start a health food business, with less risk and investment needed to start up. But last summer I quit my job in IT sales and I knew that then was the time I had to take a risk and see where I could take this idea. Starting a health food business was a dream of mine for years, I wanted to open a health food restaurant but knew it would require significant investment so I didn’t think it was possible. When Did You Start Macro Food And What Inspired You To Start It? We interview founder Kirsty-Lee Griffiths on how the business came about, the ways in which it has grown and where she wants to take it. Macro Food has 5 core values, which we think heed well for any food delivery business to take note of: Macro Food offers you the chance to put your feet up, but to order a healthy meal that you might well have chosen to cook yourself, if you had had the time, your back wasn’t killing you after a long day and all you want to do is relax and eat well. In our latest interview with a FoodStars member, we are talking to a food delivery business ahead of the curve. Where it is looking to save people the hassle of cooking in the evening, “great food” is often greasy burgers, indulgent curries or high calorie pizza – particularly when Deliveroo’s data will target these desires to increase sales. There comes a fine line between helping and hindering our society when considering Deliveroo’s mission “to bring great food direct to customers as fast as possible”. ![]() We all know that with the explosion of food delivery the ever increasing debate over its impact on the environment has developed, but what about the impact on our health? ![]()
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